
Skin & Coat Formula
Glow Up Turkey
Real turkey with spinach, chia seeds, cranberries & coconut oil. Supports a shiny coat and gentle digestion.

Recipes:
Size:
Ditch the kibble for Muscle Up Beef: a grain-free, freeze-dried meal made with whole meat and superfoods like spinach, blueberries, and seaweed. Our minimal processing locks in nutrients for better digestion, immunity, and energy.
What’s not inside: No added hormones, antibiotics, colors, fillers, flavorings and no synthetic vitamins or minerals.
Beef, beef kidney, beef liver, beef heart, beef tripe, fish oil, carrot, sweet potato, broccoli, blueberry, spinach, dried seaweed meal, salt, monosodium phosphate, minerals (zinc amino acid complex, iron amino acid complex, copper amino acid complex, manganese amino acid complex), mixed tocopherols, vitamin E supplement.
| Protein | 43% |
| Fat | 30% |
| Fiber | 5% |
| Moisture | 8% |
| Calcium | 1.3% |
| Selenium | 0.35 mg/kg |
| Vitamin E | 50 IU/kg |
| Calories | 215 kcal/oz |
How much to feed depends on your dog’s weight and activity level.

Our freeze-dried food recipe includes the nutrition and digestibility of fresh food but with the convenience of commercial dog food

“Premium”
Kibble

maxbone
Freeze-Dried

Fresh, Frozen,
or Raw
Find your bowl
| ShopRaw Coated Kibble | You're hereFreeze-dried Raw | |
|---|---|---|
| What it is | Everyday kibble with a freeze-dried raw coating | Grain-free, freeze-dried raw meals |
| Best for | An easy everyday upgrade from regular kibble | Picky eaters and grain-free diets |
| How to serve | Scoop and serve. Nothing to prep. | Complete meal, topper or treat. Dry or rehydrated. |
| Ingredients | Real meat first + wholesome grains | Whole meat, organs and superfoods |
† Apparent Total Tract Nutrient Digestibility of Frozen Raw, Freeze-Dried Raw, Fresh, and Extruded Dog Foods, Translational Animal Science, Oxford Academic (2024).
‡ Nutrient Digestibility and Fecal Characteristics, Microbiota, and Metabolites in Dogs Fed Whole Foods, Journal of Animal Science, PMC (2021).
§ DogFoodAdvisor is owned by Wag Group, maxbone's parent company. All reviews and ratings are impartial and overseen by a veterinary nutritionist.
‖ Freeze-Drying of Plant-Based Foods, Foods Journal, PMC (2020).